Sally Hurley, President and Co-Founder

Sally has a passion for service - and believes that deep customer loyalty is built one interaction at a time. She has 20+ years experience in customer experience strategy, service delivery operations, business and product development; and 12+ years spent recruiting, managing, and training virtual teams.

A natural entrepreneur, Sally has a desire to accelerate growth and create team opportunities though highly customized solutions for clients that deliver truly memorable brand experiences. Her mission is to enhance team satisfaction by building a culture that supports true work-life balance, leveraging a team of home-based customer service experts.

In 2000, Sally led VIPdesk's migration from a centralized contact center to the current successful home-based model. She often shares best practices with the industry through webinars, speaking engagements, and regular contributions to the VIPdesk blog.

Sally was an integral part in VIPdesk's being named to the Inc 5000 every year since 2007, winning the 2007 National Capital Area Business Ethics Award, and winning the 2006 Stevie Award for Women in Business. She is currently a member of YPO (Young Presidents Organization) and past President of the D.C. chapter of the Entrepreneurs Organization.